Who we are
✨SWJ stands for Women Journey.
It is her journal — not of one path, but of many.
Each S is a facet of her identity, each collection another chapter.
This is SWJ: where fashion becomes her story.
She wakes before the city, a woman both serene and self-reliant, guided by her quiet rituals — the sacred pauses that remind her of who she is. She steps into her day with a sharp mind, savvy enough to read the room before anyone else does. Her choices are never accidental; they are statements, crafted with intention, woven into her stylish language of self-expression.
In moments of stillness she is sensitive, deeply attuned to the emotions that move through her and those she loves. She is supportive, lifting others without losing herself. Her heart is strong-hearted, resilient yet tender, and her energy spirited, playful, full of life. She is sophisticated in the way she carries herself — timeless, elevated, yet never out of reach. She is sincere, authentic in a world that often prefers masks. She is steadfast, constant in her presence, unwavering in her grace.
The Woman of SWJ
She is Savvy — intelligent, street-smart, aware of the world around her.
She is Sensual — connected to her femininity, radiant in allure.
She is Sharp — confident, bold, fearless in her choices.
She is Sophisticated — graceful, elevated, timeless in her presence.
She is Sacred — her rituals, her identity, her self-worth untouchable.
She is Stylish — her visual language always present, always her own.
She is a Statement — unapologetic, her clothes speak louder than words.
But she is also more.
She is Supportive, nurturing and uplifting others with her strength.
She is Sensitive, empathetic, tuned into emotions seen and unseen.
She is Self-reliant, independent, walking her own path with quiet power.
She is Strong-hearted, caring yet resilient, tender yet unbreakable.
She is Serene, calm and grounded, carrying balance within her.
She is Spirited, full of life, energy, and creativity.
She is Sincere, authentic and transparent, true to herself.
She is Steadfast, loyal, depandable, constant though change.
She is all of these — a mosaic of strength, grace, and individuality.
SWJ is Her Journal
a fashion journey that embraces her grunge, her glam and her grace.
SWJ - A Statement Woman's Journey
SWJ is her journal, a fashion journey that embraces her grunge, her glam and her grace.
We accept returns within 14 days of delivery for unworn items with original tags. Return shipping cost is paid by the customer and deducted from the refund.
Yes — limited-time Black Friday and sale items are final sale and cannot be returned or exchanged.
Orders ship from Italy within 1–2 business days. Delivery usually takes 1–2 days within Italy and 3–6 days across Europe, depending on destination.
We currently ship within Italy and the European Union via BRT Group.
If you’re outside the EU, please contact us before ordering.
Shipping fees are shown at checkout and depend on destination and parcel weight — starting from €3.40 in Italy and €9.05 in the EU.